This body wash is formulated with skin moisturizing nutrients Aloe Vera and Vitamin E. It does help my skin feel soft and moisturized after a shower. It lathers very well and leaves a nice fragrance on the skin after the wash. However, the same results can just be achieved with other body washes that are also Aloe Vera and Vitamin E formulated, yet those are a lot cheaper, e.g. Suave. But if you are environmentally conscious and against animal testing, this product is worth the extra bucks, because it's biodegradable, made with 25% recycled plastic, renewable and organic plant source.